Global Best of Records
Photo: Most-Printed Advertising Catalogue

All recordsCulture, Art, Printing & Fashion

No. 00098

Most-Printed Advertising Catalogue

Holder
IKEA
Date
until 2020
Location
International

About this record

The IKEA catalogue was printed in more than 200 million copies annually until it was discontinued in 2020, making it the most widely distributed print advertising campaign in history.